Graduate Certificate in Hotel Google Ads Marketing

Name: Graduate Certificate in Hotel Google Ads Marketing
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The Graduate Certificate in Hotel Google Ads Marketing is a specialized course designed for individuals seeking to excel in digital marketing for the hotel industry. This certificate program emphasizes the importance of Google Ads, a critical tool for reaching and converting potential hotel guests online.

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AboutThisCourse

In today's digital age, the demand for skilled professionals who can effectively leverage Google Ads to drive hotel revenue is at an all-time high. This course equips learners with essential skills to create, manage, and optimize Google Ads campaigns for hotels, increasing their value and competitiveness in the job market. By gaining hands-on experience in Google Ads and hotel-specific digital marketing strategies, learners can enhance their career prospects and contribute to the growth and success of hotels. This certificate course is an excellent opportunity for professionals looking to advance in their careers or explore new opportunities in the hotel industry.

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CourseDetails

• Google Ads Basics
• Google Ads Account Creation and Setup
• Keyword Research and Selection
• Understanding Quality Score and Bid Management
• Creating and Optimizing Search Campaigns
• Display Advertising
• Display Network Campaigns and Placements
• Designing Effective Display Ads
• Remarketing with Google Ads
• Advanced Google Ads Strategies
• Utilizing Ad Extensions
• Demographic and Location Targeting
• Google Analytics Integration
• Hotel Industry-Specific Google Ads
• Targeting and Reaching Travel Shoppers
• Crafting Compelling Hotel Ad Copy
• Measuring and Analyzing Hotel Ad Performance

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GRADUATE CERTIFICATE IN HOTEL GOOGLE ADS MARKETING

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London School of International Business (LSIB)

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05 May 2025

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