Undergraduate Certificate in Principles of Product Portfolio Development
-- ViewingNowThe Undergraduate Certificate in Principles of Product Portfolio Development is a comprehensive course that equips learners with the essential skills needed to excel in product management and product marketing careers. This certificate program focuses on the importance of product portfolio development, providing learners with a solid understanding of the strategies, tools, and techniques used to manage and optimize product portfolios in various industries.
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⢠Unit 1: Introduction to Product Portfolio Development
⢠Unit 2: Understanding Markets and Consumers
⢠Unit 3: Product Lifecycle Management
⢠Unit 4: Portfolio Analysis and Strategy
⢠Unit 5: New Product Development and Innovation
⢠Unit 6: Financial Aspects of Product Portfolio Management
⢠Unit 7: Portfolio Balancing and Risk Management
⢠Unit 8: Marketing Mix and Product Positioning
⢠Unit 9: Organizational Alignment for Product Portfolio
⢠Unit 10: Case Studies in Product Portfolio Development
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